SSD products have risen for the first time in nine quarters, and manufacturers plan to continue demanding price increases after January March 2024
The price of built-in storage devices for personal computers (PCs) is rising, with wholesale prices (bulk trading prices) of solid-state drives (SSDs) increasing by 9% from the previous quarter between October and December, marking the first increase in nine quarters.
Data shows that the wholesale price of the representative SSD product TLC 256GB was around $25.5 per unit from October to December 2023, and the price of the larger capacity 512GB was $48.5 per unit, both of which increased by 9% compared to the previous quarter (July September 2023). This is also the first increase in nine quarters (since July September 2021).
The report points out that storage manufacturers in South Korea, the United States, and other countries have started reducing production of NAND Flash since the second half of 2022 due to sluggish market conditions and deteriorating performance, resulting in a tight supply of SSDs. As the issue of oversupply eases, manufacturers have strongly demanded an increase in NAND Flash and SSD prices in recent price negotiations. In order to improve profitability, SSD factories plan to continue demanding price increases after January March 2024. Although the buyer has expressed a certain degree of understanding, they are resistant to a significant price increase, so the focus in the future is on how much the increase will be.
Sources say that storage chip prices have been rising since the second half of 2023. Although the price increase of DRAM is relatively mild, about 20%, the price of NAND flash memory has skyrocketed by 60% -70% in the past two months.
The report points out that storage manufacturers in South Korea, the United States, and other countries have started reducing production of NAND Flash since the second half of 2022 due to sluggish market conditions and deteriorating performance, resulting in a tight supply of SSDs. As the issue of oversupply eases, manufacturers have strongly demanded an increase in NAND Flash and SSD prices in recent price negotiations. In order to improve profitability, SSD factories plan to continue demanding price increases after January March 2024. Although the buyer has expressed a certain degree of understanding, they are resistant to a significant price increase, so the focus in the future is on how much the increase will be.
Sources say that storage chip prices have been rising since the second half of 2023. Although the price increase of DRAM is relatively mild, about 20%, the price of NAND flash memory has skyrocketed by 60% -70% in the past two months.